Goldbelly 100

Art direction for Goldbelly’s Top 100 Gifts campaign. Direction was focused around showcasing the “Greatest Gifts on Earth”–adding theatrical flair in the photography and design elements.

Photography: Mo SadekFood Stylist: Judy Kim Creative Director: Vanessa Ariel Co AD: Cassie Carolvich Copywriter: Dan Myers


Easter Campaign

Art direction for Easter ‘23 campaign focused on adding vibrancy through prism-like uses of color.

Photography: Mo Sadek AD: Cassie Carolvich


Kelly Fields

Packaging design for Chef Kelly Fields brunch kit for Goldbelly. Custom Illustrations were created to add personality to each element.


Over The Rainbow

Packaging design for Over the Rainbow cakes. Playful typography and bright colors reflect the spectrum of frosting inside the each cake.


email marketing

Various email designs (Click image to view)


social badges